Näher als du denkst. Bliżej niż myślisz. 

Visual identity for “Between Berlin and Warsaw – 35 Years of Neighborhood.”

We created a visual language inspired by the symbols of both cities: the Berlin Bear and the Warsaw Mermaid. Together with artist Izabela Wilk, we developed a key-visual combining elements of folklore and contemporary illustration.

The identity uses a simple black-and-white palette and the bilingual slogan “Näher als du denkst / Bliżej niż myślisz” (Closer than you think), highlighting the closeness between the two cities.

The identity was applied across the website, digital and outdoor media, print materials, and merchandise.